Category Archives: Local

Drug Rehab Marketing: 5 Tips for Success in 2019

This entry was posted in Advertising, Local, Marketing, SEO on by .

When it comes to drug rehab marketing, your approach has to be different than the typical advertising methods you may be used to. Thankfully, you can reference this cheat sheet when creating your marketing strategy - and consult with industry professionals to get it all off the ground.

Know Your Message and Cater to Your Consumers

Few industries are more consumer-centered and customer-driven than drug and alcohol rehabilitation. Your message as a business is about more than an advertisement. It’s about changing lives and improving clinical outcomes. Keep that in mind when crafting your advertisements and never lose sight of the fact that your ads double as outreach

Don’t Skimp on SEO Investment

Just because you think you understand search engine optimization doesn’t mean you should take matters into your own hands with it. SEO is your most vital tool for reaching the right audience. Trusting it to anyone less than an experienced professional with industry experience is like handing over the keys to your business and hoping that whoever you give them to takes care of things. If that doesn’t sound advisable to you, make the smart decision and invest in your SEO.

Follow Up with Leads Properly

The leads generated by your advertising efforts are more important than they would be in almost any other industry. After all, those people aren’t just potential customers. They are people whose lives may be in danger as a result of their motivation to contact you.

Following up with your leads isn’t just a solid business practice in the world of drug rehab advertising. Its a prudent choice for legal reasons and for the health and safety of those who are putting their trust in you.

Embrace the Paid Ad

It is easy to think of paid advertisement as being in direct opposition to everything that drug rehab marketing stands for. After all, it isn’t organic, it isn’t patient-centered - you aren’t tailoring your approach to your consumer!

When you have the chance to step back and examine the so-called “necessary evil” of paid advertising, though, you will see that it is actually a much better fit for your business than you might have initially imagined. Placing ads in places likely to be seen by your consumers, creating campaigns that meet their needs where they already are - you can make a patient-centered approach out of even the most obvious PPC efforts.

Understand the Importance of Social Media

These days, your consumers are on social media. That isn’t just to say that they are using social media to keep up with friends and family and laugh at funny viral posts. They are also using it to find local businesses - even those that provide drug and alcohol rehab services.

Studies show that consumers often search for the social media profiles of business they are thinking of patronizing. Don’t let that statistic exclude your facility. Invest time in your social media presence to foster a relationship with consumers from that very first search.

Optimize Your Business for Local Searches with These 8 Google My Business SEO Tips

This entry was posted in Advertising, Local, SEO on by .

Local SEO is imperative to your business’s success. Thankfully, Google My Business offers free tools to help you realize local advertising success - but only if you know how to optimize your content for use with these tools.

Here, we’ve collected tips for Google local optimization from SEO professionals to help you make the most of what Google has to offer.

Start by Verifying Your Business

One of the first steps you should take when optimizing your content for use with Google business is also the most important. Verifying your business is a several-week process, but it is simple and crucial for establishing your company as trustworthy and legitimate with Google - and therefore consumers.

During verification, Google will create and send you a four-digit pin code via the mail. Simply enter this code on the predetermined website to verify your business.

Ensure Your Business Profile is Complete

Why have a Google business profile if you aren’t going to complete it? Far too many companies have a web presence that is lacking due to inaccurate or incomplete information. All you have to do to avoid being part of this problem is to update your profile with all relevant information and ensure that it is complete. This way, consumers can easily find the information they need.

Keep Your Profile Up to Date

No matter how accurate and comprehensive your profile is, it won’t be of much use to you if you don’t keep it up to date. Do so by regularly reading over your Google business results and comparing them to current information. Keeping things current will direct as much consumer traffic to your site or business as possible.

Choose the Most Relevant Categories

Marketing via Google business involves tagging your company with the correct categorical tags. This ensures that local consumers looking for your specific type of goods or services will find them - and that they will find them with you!

Include a Mixture of Professional and Informal Photos

One problem that many businesses have is that their websites and their overall online presence are too formal. Don’t let this hinder your outreach to your desired demographic. Include formal as well as informal photos to give consumers an idea of what you do, as well as a reason to relate to you on a more personal level.

Obtain More Reviews

Consumer feedback and reviews are a great boost to your business. These free testimonials are a way to offer future customers a look into what makes your brand tick - and what makes consumers just like them love what you have to offer. Encourage and reward reviews to bulk up the amount of content available to those who are searching for information regarding your brand.

Assure NAP Consistency Everywhere

What is NAP consistency? NAP refers to your name, address, and phone number - the three most important pieces of information your business can share online. Assure that this information is listed accurately and consistently on every website where it appears to improve the odds that consumers will find you.

Take Advantage of Google Posts

No list of ways to maximize the impact of the tools offered by Google would complete without this tip. Use Google posts to maximize your reach and create traffic to your site - all with the reliability that is built into Google itself.

Hiring an SEO Agency to Enhance Your Business Revenue

This entry was posted in Advertising, Local, Marketing, SEO on by .

Better marketing leads to higher conversion rates and sales. If your products and services aren’t selling as much as you thought, you may be marketing them wrong. With more and more consumers switching to online shopping, you have a vast market to win over. Don’t waste your shot. Make your campaigns count by hiring the services of an SEO agency in Ventura. Expert online marketing advice can help you grow your business and revenue.

Know your market

SEO offers you a multitude of consumer data, the Entrepreneur shares. By knowing your target market inside and out, you’ll have a better idea of why your campaigns fail, why your competitors succeed, and what you can do to turn things around.

Drive website traffic

Organic search remains the primary source of online traffic, the Search Engine Journal notes. If you’ve got poor organic search traffic, though, an SEO agency can step in and help. Pros can implement campaigns to get your pages to rank higher. Better rankings will mean greater visibility, which leads to more sales. Remember that a reputable firm won’t promise to put you on the first page of the Google search results, though. Anyone who works in digital marketing knows that search marketing campaigns take time. If a firm comes up to you and says they can do it in a month or two, they’re lying.

Build trust and credibility

The goal of most companies is simple: to cultivate a loyal consumer base that will continue to increase demand for the company’s products. That’s one way to keep the business going. Rabid consumer loyalty doesn’t happen overnight, though, not unless you’re Robert Downey Jr. playing Iron Man for the first time. Companies with little to no star power can rely on SEO marketing campaigns to do this for them instead. With marketing campaigns that establish your business as an authority in the field, you can get the trust and confidence of your market. If they trust your brand or business, they’re more likely to try out your products or services.

Improve engagement

Ever wonder what causes people to go to the theater and sit down to watch the same film for the hundredth time? Why do people line up just to get an ultra-expensive phone when they can get one for a much lower price? That’s brand engagement at work. It’s not enough that people know your brand. Your brand could be around for decades and still not elicit any consumer engagement. By hiring an SEO agency, though, you have pros to help you. They’ll determine the reasons behind your brand’s poor engagement and implement strategies to upgrade your brand. For some companies, it’s as simple as consumers confusing their brand with another firm. For some, consumers simply find their story boring. With expert assistance, you can transform your brand, create a story that your customers will love, and create deeper, lasting engagement. With greater engagement, you’ll get more people to buy your products and try out your services.

What are Google Local Business Cards and How to Optimize Them?

This entry was posted in Advertising, Local, Marketing, SEO on by .

Discover one of the simplest search engine optimization techniques in 2019; Google local optimization with Local Business Cards

In 2019, about 50% of the 67,000 search queries made on Google Search are local searches. How can your business tap into this user base, attract, and convert them into raving, paying customers to grow your business? And what does Google local optimization, local business cards, or Google My Business have to do with anything?

Let's do a little experiment.

Open a new tab in your browser. Type "green tea in Houston" in the search box. What do you see in the search results (SERPs)?

Anything like this?

Google My Business in action on top of search results

Notice the first result is a spice store. If you are looking for coffee and baked goods, you'd choose the second or third ones, right?

So, let's pick Palm & Boy Coffee and Acai. Click on the name once.

This comes up:

Inside Google My Businessthe top Google local business card

Now, in the middle column, can you spot the following by scrolling down?

Google My Business reviews

And then this:

The last of the local business cards in a GMB listing

 

If you search for a business online, like 60% of consumers did in 2018, you may see this too:

Google knowledge panel directly in search results

 

The above series of screen shots demonstrate the cluster of features that make up Local Business Cards. Google calls all of it Google Posts.

What is a Local Business Card?

A Google Business Card is a search result feature that displays a host of critical information about a local business.

The information typically displays on the right-hand side of search results. It is essentially what a search engine user needs to know about your business such as:

  • Your location on Google Maps, and directions
  • Official business website link
  • Type of business
  • Star rating
  • Contacts and address
  • Open hours
  • Relevant images

Even more critical, a local business card will help persuade (or deter) a potential customer through Google Reviews, busiest hours, and the competition's appeal (as highlighted under "People also search for" section).

Instead of clamoring for overwhelming and expensive SEO techniques right out the gate, you can start by claiming your GMB listing. Then learn how to optimize your Google My Business Account.

How to optimize your local business cards?

Here's how to improve and take advantage of Google Local Business Cards in the simplest, most actionable way so you can start immediately.

  1. Claim your GMB listing

Getting on GMB will almost instantly have your business feature in Local Finder, Local Pack, and Google Maps. You can link the listing to your business website.

You will also show you are a real business, in a specific location, and are open for business to boost your local SEO strategy.

  1. Fill all the information in

From your business name to type of business to upcoming events/promotions, to open hours, give searchers the information they need to get to you

  1. Use your niche keywords in your 300-word description.

Google only shows the first 100 characters on first glance so make those count.

Amplify what you offer without copy-pasting your menu (if you are an eatery). For example, highlight attributes such as free WI-FI, a vegan diet, and home delivery.

Don't overuse keywords, too.

  1. Activate most relevant CTA

You'll have several calls-to-action prompts to choose from such as read more, get, and buy. Use one that suits precisely what you want searchers to do after seeing the listing.

  1. Enable and solicit Google reviews.

And regularly respond to reviews whether positive or negative to show potential customers you care. Remember over 85% of buyers trust online reviews as much as a personal recommendation.

  1. Activate Click-to-Message

The feature allows consumers to easily text your business so you can connect more and convert them to buyers.

  1. Verify your GMB Listing

Log in to your GMB account. Select the business to verify. Choose verification method. Follow the prompts.

  1. Add striking images

Use sharp, 750 by 750 images or 30-seconds video on your listing to give a visual highlight of exactly what you offer. Show out your exterior, interior, team, the team at work. Ensure they accentuate the mood you want customers to know you for.

  1. Use Posts

Regularly post upcoming events such as promotions, karaoke, team building, and competitions to keep your listing fresh and buzzy. Each post lasts up to just 10 days.

With just these nine local business card optimization tips, you can start seeing increased exposure online whether you are big or small business with a limited SEO marketing budget. Try it and see. Will you?

 

How Much Does Local SEO Cost in 2019?

This entry was posted in Advertising, Local, SEO on by .

We'll break down the average cost of local SEO packages when you are looking to work with an experienced and innovative local SEO company such as SEO Tuners

Becoming discoverable online is as important to a brick and mortar brand as it is to a purely digital brand. In 2019, SEO statistics have shown 43% of all Google searches are local. About one in three people use a smartphone to search for a local business to buy from. These searchers end up making an instore purchase within 24 hours, too.

And did you know as many as 43% of consumers read reviews online while inside a store? That's what WordStream found out in 2016.

Clearly, local SEO services aimed at optimizing your local online marketing can lead more foot traffic to your store and help you make more sales.

But what if you need help from a professional SEO services partner?

How much can you expect to invest for local SEO packages that work?

SEO pricing in 2019 is typically categorized into three tiers. All three tiers utilize a monthly subscription plan aimed at helping businesses like yours become visible, grow their online reach, and attract more organic visitors over a specific time. SEO is a marathon.

Before we jump into the actual costs you can expect to invest in ranking on top of Google search, here are some factors to consider when determining the cost of SEO in 2019.

  • Multiple business locations will cost more to optimize than a single location
  • Multiple products and services will also cost more in terms of creating optimized and dedicated sales pages and landing pages
  • If you need quick results, you'll need to invest more in multiple search engine optimization approaches
  • The higher your ROI expectations the more you have to invest in quality local SEO packages
  • Highly competitive industries typically cost a player more to stay ahead of the competition. For example, due to highly-priced keywords, top-notch content, and smooth website experiences than the competition

Here are the three tiers you can base your calculations on:

  1. Basic Automated plans

This plan involves setting up online tools that automate fundamental SEO best practices.

You can expect the automated systems to help deliver basics such as your business name and contacts for posting on various online directories and data providers.

This approach is ideal for launching a business, service, or product. But it won't offer much ROI in the medium to long-term SEO strategy.

Fee Payment for the service is usually monthly. While some services will charge as low as 84$ per year (single location), expect most to range their fees between $300 and $500 for si8ngle-location businesses.

  1. Standard Small Business SEO plans

SME local SEO plans are more comprehensive than automated tools.

You'll get human SEOs offering various technology offerings such as local citations, link building, and technical SEO optimizations to help you rank higher than your neighboring competitors.

Different local SEO agencies will offer different services. So feel free to ask for quotes to see what each of your chosen agencies offers for the tier.

You can expect a skilled SEO company to offer you a monthly SEO package suitable to your businesses at between $400-$900.

  1. Comprehensive local SEO packages

This plan is ideal if you need to hit out to achieve your business goals in a short time, want to cover the gap between your business and the competition, or are committed to investing in the best for optimal ROI.

For about $900-$2,000 per month, expect more sophisticated tools, approaches, and more in-depth competitor analysis here.

The best SEO service like SEO Tuners also includes online reputation management, analytics to help you gauge progress, mobile SEO, quality content, and ongoing support.

Depending on your SEO agency, you can create stop rules that stop the monthly retainer or charge soon as you hit your goals. The process is transparent and also lets you decide how to proceed once you've achieved your original SEO campaign goal.

If you are looking to drive more targeted customers to your local store and become more visible online than your local competition, SEO Tuners offers affordable local SEO packages for small and medium businesses in the Los Angeles and Ventura areas.

Google My Business Optimization Tips 2019 to Grow Your Brand and Local Business

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Find out 12 Google local optimization tips you can use right away for your local SEO strategy

To say Google is a player in online search is a creepy understatement. Net MarketShare found 80% of searches are made on Google Search. So, what’s that got to do with Google My Business? The answer is in proper Google local optimization. Or, optimizing your local SEO strategy using your GMB listing to attract local customers to your physical business.

Some 60% of consumers in America use a mobile device to search for local businesses to buy a product from? And, 50% of them end up visiting a local business to buy that product with 24 hours.

Here’s the thing, though:

But, on average, the search only lasts for under a minute. That’s all you have to make an impression before your potential client clicks on to the next, better-prepared online business.

A GMB listing will help you provide the most important information about your business in an organized platform so you can inspire trust and make it easy for prospects to find your physical business in under a minute.

  • A Google map business location (physical address)
  • Directions
  • Phone number
  • Official website

So what Google My Business optimization tips can you use to your improve your online brand awareness, increase foot traffic to your local store, and boost sales?

Here are seven, uncomplicated tips you can use right away to make the most of GMB listings.

  1. Claim your GMB listing right now

Obvious? Not really. Google reported 56% of businesses are yet to claim and verify their GMB account in 2018.

“Near me” or proximity searches, where GMB listings excel most, increased by 200% from 2016 to 2017 and are the top factor local customers are looking for, according to Moz.

Google has also shown 86% of searchers look up the location of a business they want to buy from on Google Maps.

  1. Enter your business name right

Use your primary keyword with your business name in the GMB Title Tag.

For example, if in real estate, add “realty”, “real estate”, “real estate agency” to let prospects know exactly why to choose you over the competition.

  1. Then enter the business category

To continue with the real estate firm example, choose “Real Estate” under the GMB Categories drop-down menu. The difference with the tip above is the Category option describes what your business is, not what it does, sells, or buys.

  1. And full physical business location, too

Enter the locations’ full zip code, city name, and the specific area you service. So instead of “Philly”, go with “Philadelphia”.

You can skip showing the actual address by indicating you deliver goods and services to customers. If you choose a physical address, Google will send you a code in a postcard to that address. Make sure to enter it in the verification tab to fully activate your GMB listing.

  1. Enrich your GMB description with local keywords

Are you a marketing agency in Miami, Florida? Make sure to use phrases such as “marketing agency in Miami, FL”, Miami marketing agency”, and “local SEO packages in Miami” in a natural way throughout your short and sweet description.

Don’t overdo it. Once per keyword is sufficient.

  1. About the phone number

Use a number with local code, so avoid the "1-800” type if you want to attract local calls and business.

  1. Your GMB website

If you are a techie or can get the help, use HTML coding to link your GMB account to your official website so leads can click directly to it.

Otherwise, use GMB’s website builder. Use a local domain name.

  1. Show your working hours clearly

Indicate your operating hours, happy hour, special holiday or weekend hours. Details. Avoid disappointing a customer that shows up at your door only to find you closed. They could take out their frustration on your by posting a negative Google review.

  1. Add real photos of your business

Google has reported businesses that use clear, actual photos of their premises attract 35% more clicks and 42% more request for Google Map direction that businesses that don’t have photos on GMB.

  1. Activate and respond to reviews

Good or bad respond to reviews. More (90% of) consumers now depend on online customer reviews to decide whether to buy from one business or another.

Get this:

Responding to negative reviews will make 46% of customers show up at your business than when you choose to delete or ignore them.

  1. Use Google My Business Insights and Messages

To understand factors such as when customers search for your business most, when they call when they show up, and what they are mostly looking for, use GMB Insights. Then use the Messages feature to chat directly with potential customers.

  1. Talk of chatting…

Amp up the engagement by sharing GMB posts to update current and potential clients of what’s going on in your business. That way, you can keep them engaged and feeling a part of your community to encourage repeat purchases.

With just these 12 simple Google local optimization tips in your local SEO packages or arsenal, you start to attract more clients with GMB almost immediately.

Choosing a Web Design Company: 5 Things to Consider

Finding someone to build your site is easy. Finding the right person for the job, though, that one takes a bit more time. While there are quite a lot of options out there, you’ll want to be careful when you hire a web design company in Ventura. If you want a bit of help in choosing a site design partner service, then make sure you look for these five things.

Credentials

What are the firm’s qualifications? What does the firm and its team bring to the table? It’s essential to find someone with the technical skills to help you out. That’s why asking about experience and training is a must. However, credentials are only one consideration out of the five. You’ll need to factor in the rest before you pick a firm that’s loaded with qualifications.

Portfolio

A website design firm that has a slew of credentials will no doubt have a portfolio ready for your review. Take a look, the Small Business Trends says. Do you like what you see? Which works represent the elements or style that you want to see in your own site? Does the portfolio show you the range of services that you can ask for if you hire the firm? These are just a few of the considerations you’ll want to

Customer service

When you pick a web design company in Ventura, get a sense of its customer service. Call and ask for a consult. Or email them about it. How fast did the firm reply? Were they attentive to your questions? Do you feel like they tried their best to provide you with answers that can help you make the ideal choice for your business? Or did you feel like they were rushing to get you off the phone? That should be enough warning for you.

Alignment

Choose a website design firm with goals that are aligned with yours. For instance, some companies offer a maintenance package. That means you can leave the maintenance and monitoring as well as upgrades of the site to an online digital marketing firm. That gives you more time to focus on the core needs of your business, so your operations don’t suffer a slump or hiccup. When you find a company that has aligned its goals and processes with your organization to provide you with the help and support you need, choose that firm. They’re ideal for long-term business partnerships.

Cost

How much is the cost of the firm’s services? Look for a service provider that offers website design assistance at a price you can afford. That doesn’t mean you should always choose companies that offer the lowest rates or prices possible. After all, if anything is too good to be true, then it probably is. You’ll want to reconcile cost with value before you decide.

Conclusion

Use these considerations to help you make a smart and sound hiring decision. With excellent website design, you can attract and win over more clients to your pages, increasing your sales and returns.

Top 7 Reasons Why Digital Marketing Helps a Business

This entry was posted in Advertising, Local, Marketing, SEO on by .

Your digital marketing plan is crucial to the growth and success of your business. Here’s how it helps your organization.

Win against your competitors

If you haven’t used digital marketing yet to boost your site traffic, then that could be why your sales keep dropping. With your competitors already leveraging digital marketing tools, there’s no reason why you should be left behind in the dust. If you want to turn things around, then start looking for an affordable website advertising company to help you.

Expands your market

B2B e-commerce sales are expected to outpace b2C e-commerce sales by 2020, Social Media Today says. Don’t let those statistics go to waste. Integrate digital marketing into your marketing strategy. If you want to reach out to a bigger market and expand your consumer base, then use the numbers to guide you. With plenty of people going online to check for reviews before they shop for anything, digital marketing can help your business succeed.

Stand out from the crowd

With so many businesses online these days, it’s getting harder and harder for companies to cut through the clutter and make a strong impression on their prospective clients. That’s where digital marketing can help. With the right campaigns, you can stand out from the crowd. SEO marketing done right can do a lot to flesh out your company’s brand character and tone, which consumers often love.

Get brand loyalty

There are plenty of ways to make customers fall in love with your brand. However, being authentic and providing content that resonates with your audience is one way to get them to be loyal to your products or services. With pros to build campaigns that can send the right message across to your market, you can develop consumer loyalty to your brand.

Increase engagement

Marketing campaigns can also help build engagement with your brand. If you’ve ever wondered how some brands create rabid fans (Hello, MCU? GOT, anyone?), then work together with an advertising firm to help you package your brand and business right. That can lead to higher engagement levels. The higher consumer engagement levels are, the more likely it is for your target audience to spend money on your products or services.

Get more sales

An affordable website advertising company helps you get more sales. With better consumer engagement, you can increase the sales and conversion rates of your e-commerce site. If you’ve always wracked your brains for ways to increase your sales, then hiring marketing pros who know what they’re doing can make a major difference.

Grow your business

Think about the future. Your marketing can help you grow your business and usher in changes. By hiring marketing experts, you have the tools to reach out to a bigger market, all without draining your funds dry.

Conclusion

There are plenty of ways through which digital marketing can change your organization. If you’ve been having a tough time getting more sales or chasing after success, then follow these tips. Look for a firm to provide you with the marketing services you need.

What is Internet Marketing? Your Guide to Today’s Online Marketing

This entry was posted in Advertising, Local, Marketing, SEO on by .

Internet marketing involves the use of tools like SEO to market your products/services online. If you’re on the fence about hiring a Ventura internet marketing company to help you, here’s a bit of background as to what you’re dealing with and why you need help.

Online competition

The internet has made it possible for companies to market to consumers online. But these days, it’s not enough to put up a site. With so many companies bringing their businesses online, you’ll need to stand out, Forbes says. A Ventura internet marketing company with years of experience in the field can help you with that.

Develop a strategy

A good marketing team will put together a strategy for you. That’s going to give your efforts a good foundation, so you can make the most out of your campaigns. Inter-related campaigns build up on the value of previous ones and create a stronger impact.

Fix your traffic

Online marketing campaigns can deliver better traffic to your pages. With better traffic come higher rates of conversions and rates. Online marketing experts get the job done by eliminating the visual clutter from your sites, making changes to your page navigation to ensure a smoother user experience, and improving loading speeds, just to name a few.

Optimize for mobile

When you hire the services of an internet marketing team, you have pros to help you optimize your pages for mobile. That’s a must for your business. Consider the high numbers of people who are using mobile devices to go online. If your pages aren’t mobile-friendly, then you’re cutting out prospective customers from your site. That’s not something you can afford to do, the Entrepreneur says. If you want better visibility for your brand and business, then start making your pages mobile-friendly. The sooner you do, the sooner you’ll see changes in your ROI.

Reach out to your market

One of the best things about online marketing is the cost-savings it brings to the table. You don’t need millions in advertising spend to promote products/services to your customers. SEO campaigns make that happen at remarkably low cost. If you’re a small business and you want to save on capital, then hire internet marketing services to get you the help you need at rates that are well within your budget.

These are just some of the things that an internet marketing firm can do for your business. Learn more when you reach out to an expert.

Top Reasons to Hire a Digital Marketing Firm for Your Rehab Center

This entry was posted in Advertising, Content, Local, Marketing, SEO, Social on by .

 

With addiction and substance abuse on the rise, marketing your rehab center is a must for attracting more people who need the professional help your business provides. While traditional forms of marketing may still work, digital marketing is more important than ever. Here are the top reasons to work with a digital marketing firm for your treatment center marketing.

  1. You may not have the necessary resources.

Effective digital marketing these days requires full-time attention and special skill. Professional agencies who have experience working in the addiction and treatment center space know how to attract the specific clients you serve.

  1. Effective website design that converts leads.

A professional firm will understand how to design a user-friendly website that is focused on providing valuable information and converting leads into clients. A firm will understand how to optimize your site for proper online treatment center marketing.

  1. Traditional marketing is often much more expensive.

Buying advertising space in print, radio, TV or billboards can be incredibly expensive.

  1. Provide valuable content that generates ongoing traffic.

A treatment center marketing firm will know how to create online content that serves and attracts the specific type of client your center works with. The goal: generate ongoing traffic to your website.

  1. Being listed on Google Maps.

This can be one of the most viable forms of online marketing for a physical treatment center location. You certainly want to make it easy for people to find your center when using Google Maps.

  1. Proper search engine optimization.

Like with any industry, creating great SEO content is crucial for your online presence. A firm will help you develop a customized treatment center marketing strategy.

  1. Set yourself apart with professional email marketing.

Email is still one of the most effective ways to provide valuable information to convert leads, answer people’s questions, and communicate how you are able to help their addiction situation.

  1. Pay-Per-Click (PPC) advertising can be confusing.

While it can be incredibly effective in generating specific leads, PPC marketing involves a lot of intricacies and knowledge that a digital marketing firm will understand. They can develop a plan to help meet your specific needs.

9. Understanding social media.

Not all social media platforms are the same. Some are a better fit than others for marketing your treatment center. A firm will understand how to best utilize different social platforms based on your goals.