Author Archives: Seo Tuners

About Seo Tuners

SeoTuners is a Los Angeles and Ventura based Creative Design and Internet Marketing Company that offers high quality services to both small and medium sized businesses. SeoTuners lives up to the hype with customized services sure to boost online presence in no time. With stunning creative and thought provoking designs, SeoTuners design team stands-out above all the rest in the industry. Utilizing the latest methods in conversion optimization, along with proper site structure, your brand is sure to attract.

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Why Treatment Centers Should Be Investing in SEO

This entry was posted in SEO on by .

Since Google changed its policy on AdWords to no longer offer paid advertising to drug rehab and mental health treatment centers, these businesses have been at a loss of how to reach clients in need. SeoTuners offers SEO services as a superior solution to navigating the ever-changing landscape of Google’s paid advertising policies:

SEO Is Beating Out Paid Advertising for Treatment Centers

Ads related to drug rehab and mental health treatment have been showing up less and less on Google ever since their policy change two years ago. And while there is still an option for paid advertising through LegitScript, smaller organizations and single practitioners often can’t qualify for or afford the certification.

Additionally, nonprofit organizations with Google Ad Grants are unable to utilize these resources strategically or pay for other options.

Marketing Should Be Targeted

Google made these policy changes to protect the public from rehab clinics that were allegedly not providing quality care, but rather trying to turn a profit from the opioid crises.
Admittedly, marketing to populations struggling with drug and alcohol addiction has always been a bit of a gray area, and now is the time to rethink how you can customize your marketing strategy to best reach and connect with your audience.

Google’s restriction of AdWords has created an opportunity for treatment centers to see marketing in a whole new light. Rather than paying for advertising in exchange for exposure, treatment centers can take control of their own marketing strategy by utilizing SEO to build their website’s authority and ultimately gain exposure in exchange for quality of service.

When it comes to performing marketing for treatment centers, search engine optimization (SEO) is key, now more than ever. Prospective patients and their loved ones rely on Google’s top recommendations when researching treatment options, and everyone – even your competition – wants that top spot.

Investing in a quality SEO strategy will not only make your phone ring; it will allow your treatment center to shine for its merits, authority, and quality service, rather than for its ability to pay for advertising.

Creating your Treatment Center’s SEO Strategy

As you know, Google doesn’t make getting to the top of page one easy. Factors such as the number of reviews on your business, monthly website traffic, and the quality of your backlinks play a big part in determining whether your website truly fits your prospective patients’ needs.
But with Google’s new 3-pack, businesses need to rank higher in order show up in the fewer results provided by a search. While search results are determined by factors such as location and are customized for each individual, there are certainly things you can do to boost your chances of appearing in the top 3 results.

Optimize Your Website

Driving traffic to your website from outside links, landing pages, and social media content will increase your SEO and Google rankings. Here are some key strategies to optimize your website:

  • Research and equip your webpages with the right keywords (i.e. location-specific keywords)
  • Develop targeted customer profiles
  • Encourage reviews
  • Maintain a user-friendly and mobile-responsive website

Keywords and targeted customer profiles that are location-specific will help identify your treatment center with the communities you are looking to treat. SeoTuners can help you identify which keywords will help you connect with your targeted audience.

Additionally, having quality and detailed reviews will personalize your company and build trust with your potential clients. Building a quality SEO strategy involves any avenues that increase your authority, visibility, and positive image across the web.

Optimizing your website in a way that makes it as accessible as possible makes it favorable in SEO and Google rankings that ultimately aim to increase the quality of user experience.

The Power of Link Building

Before Google’s Penguin update in 2012, the search engine valued websites that included links to their webpages hosted on multiple sites. Think of it as the Wild West of SEO, where everyone and anyone with a website would cold call other sites to host or trade links. The more often your website was recommended through a link, the higher your page would rank in Google searches.
Since this update, link building is more strategic and intentional.

Rather than rewarding treatment center websites with links scattered across the web, Google values links with quality, well-researched, original content. This means that the more links you include that have reputable, high-authority websites, the better and more legitimate your website looks.

SeoTuner’s Specialized Treatment Center Link Building

Link building is a great way to prove that your treatment center is exactly what people are searching for, but it can be hard to gauge which websites will raise your pages to that coveted first page on Google.

On top of discovering high-authority pages, figuring out how to convince them to host your link on their website can be intimidating and time-consuming. This is why investing in SEO is vital, and why SeoTuners can be an excellent resource for your treatment center.

Investing in a service that specializes in treatment center SEO can be a gamechanger for your company. Our SEO specialists can help define your drug rehab center’s keywords, optimize your content, and cater to your customer profiles, and actively build out your links.

Plus, unlike other SEO services that still subscribe to old-school link building, SEOTuners’ unique plugin and treatment center network can immediately boost your drug rehab center’s SEO.

Our backlinks come from a network of treatment centers that are willing to provide links in exchange for them in return. This creates a reputable, reliable system for quality link building that will boost your center’s presence on Google and get you more visibility with your client base.

We Can Get You Results

We are currently working with over 100 treatment centers nationwide. Check out our Google My Business (GMB) page to read some of our positive reviews for yourself:

“SEO Tuners is my TOP Recommendation for increasing your Local GMB & Organic Search Engine Results. I've worked with the team at SEO Tuners for 3 months now and my business is ranked between 1 &3 in the 3 pack of GMB depending on the time searched, and my organic results for my site come up on the 1st page with all the key words the team has worked on generating visibility/exposure for.”

– Dan Ragetté of Harmony Haus

“I used SEO Tuners for two of my companies, and have been very happy with their service. Great communication and always transparent. Highly recommend!”

– Ryan Needle of Compassion Behavioral Health

“SEOTuners has provided a tremendous amount of professionalism since working with them the beginning of 2016. They have been a pleasure to work with and have driven great results overall to our organization here at The River Source. We value and recommend SEOTuners for all of your SEO needs.”

– Philip Westbrooks of The River Source

SEOTuners is well-versed in treatment center SEO, working with drug rehab centers to craft tailored SEO plans, boost page rankings, and drive traffic. With affordable SEO solutions that include web design, social media, custom link building, SEO penalty recovery, and more, we’re confident we have a solution for all your treatment center marketing needs. Contact us today and boost your company’s web exposure.

Factors To Consider Before Choosing A PPC Management Firm

This entry was posted in PPC on by .

Factors to Consider Before Choosing A PPC Management Firm

With plenty of options available, finding a trusted PPC Company in Ventura can be a bit of a challenge.  If you need experts to help you create and run your campaigns properly, then finding a firm that offers PPC Management in Ventura should be high on your list. Look to these factors to help you make a sound hiring decision.

Qualifications

When you pick a firm for PPC Services in Ventura, you need to make sure you check for qualifications. What kind of credentials does the firm have? Check for PPC certifications, Women on Business says. That’s a good sign that you’re hiring capable pros for the job.

Experience

How much experience does the firm have in the field? The longer the firm has been around, the better. However, that doesn’t mean you should discriminate against young companies. Weigh experience with the rest of the items on this list to work out the best hiring arrangement.

Needs

Determine your needs. Do you need a PPC Company in Ventura to create your campaigns, run them and maintain them? In what industry do you belong? When you hire a PPC team, it’s a good idea to pick one that has worked with firms in the same field or industry as you. Their expertise and familiarity ensure that they’ll be efficient in their work.

Communication

Pick a firm that demonstrates excellent communication skills. This is a vital quality in any service provider. Is it easy to contact the firm? Or do you wait an entire day or two just to get that reply? If the company isn’t responsive to your texts, emails or calls, then you’re better off hiring a different team for PPC Management in Ventura.

Specialization

When you hire an agency for PPC Services in Ventura, you can count on them to have experts with the specialization and expertise to build and maintain campaigns that get you the results you want. They can help you optimize and manage your accounts to ensure that your firm stays in business, the Search Engine Journal says.

Costs

Be careful not to hire a firm that will charge you hidden fees. To avoid falling for this trap, ask the firm about the services that the quote covers. The main costs should be enough to cover search engine PPC costs and the cost to manage your account.

Conclusion

If you want your paid search efforts to pay off, hiring a PPC consultant can help. Consider these factors carefully before you think about working with one. With the right service provider, your campaigns can yield you better results.

How I Recovered From A Google Penguin Penalty

This entry was posted in Penalty Updates, SEO on by .

How I Recovered from a Google Penguin Penalty – Case Study

Recovering the site traffic you’ve lost is hard when you’ve been penalized by Google. But it’s not impossible.

Imagine this: your pages used to get a decent amount of traffic. Then all of a sudden, that traffic was gone. Like a lot of site owners who were hit with the penalty, you probably thought it was something temporary. Until the next few days saw your pages dropping lower and lower in the SERPs. That’s when you knew: you’ve been hit by the Penguin update.

Is recovery possible?


Some site owners would rather have a new website built than going over the mistakes of their old one. However, that plan is flawed. If you don’t fix what’s broken, how will you know you won’t make the same mistakes—and open yourself and your business up to the same penalties? The answer is simple: you’ll need to fix your old site. That’s where Penguin penalty recovery help comes in. By hiring pros that provide Penguin recovery service, you can get to the bottom of things. Once you know what you were penalized for, you can start taking steps to remedy the situation.

Know the importance

The first step is knowing the importance of high-quality links. Knowing and understanding the difference between a good link and a bad one will help you figure out which links you need to lose, Hongkiat says. This will include links from bad and irrelevant sites.

Pluck out bad links

When you hire pros for Penguin penalty recovery, you can count on pros to weed through your pages and get all the bad links out. This will include low-quality links, many of which you may not even know you’ve had. Pros can also remove links coming from websites that have little to no relationship with yours as well as links coming from pages with poor user experience.

Disavow those links

Hiring a firm for Penguin recovery service also means you have someone to talk to webmasters on your behalf and start disavowing links. They can help you get all the low-quality links removed. That’s going to help improve your rankings on the SERPs.

Conclusion

Recovering from a Google penalty is possible. With the help of a team of search marketing pros, you can get your pages back on track. You can also regain the traffic you’ve lost. With enough patience and by using white-hat search engine optimization and link building techniques, your site should start going up the SERPs once again.

7 Link Building Services That Actually Work

This entry was posted in Advertising, Marketing, SEO on by .

7 Link Building Services That Actually Work

Link building strategies remain a viable option for traffic generation. If you’re looking to hire online marketing experts for link building services in Ventura, here’s a list of services that still work.

Do guest posts

Guest blogging still works. However, it does come with a bit of work. You’ll need to find sites that accept guest writers, get in touch with the editor, think about a list of topics and do a pitch. If the editor says yes, then that’s the only time you can start writing the story, the Search Engine Journal says.

Blog about trending topics

This can help you get a couple of good backlinks, the Search Engine Watch says. By writing about timely relevant content, you can turn into a go-to resource for your target audience. Hiring a firm that offers custom link building services can help you with address the demand for these types of content.

Co-author a piece

Share your ideas and work co-author stories. This can help you spread word of your site and brand. If the content is relevant, then that will build up your brand’s credibility.

Use the broken link technique

Repurpose the content with broken links. That's another way to generate traffic to your site without using up too much of your resources. Hire pros for link building services in Ventura to help you.

Use content marketing agencies

Custom link building services can do a lot to help your firm get plenty of traffic and conversions. Experts from online marketing agencies with the skills and expertise you need can provide you with affordable and effective solutions.

Look for blogger outreach services

This is when you hire an agency or person to promote your content by using manual link building along with blogger outreach. That’s another way to effectively link build.

Create press releases

Help from a PR agency can also be key in getting your company mentioned in the press. That can lead to more brand awareness and recall. If you are trying to build your organization’s reputation, then this is one way to spread the word.

Conclusion

Link building remains a viable and effective way of getting traffic to your site. If you want to boost your conversion rate, then talk to experts and see what link building can do for your business. Evaluate your options carefully—including the pros and cons of each one—so you’ll know which solution best fits your needs.

What is Internet Marketing? Your Guide to Today’s Online Marketing

This entry was posted in Advertising, Local, Marketing, SEO on by .

Internet marketing involves the use of tools like SEO to market your products/services online. If you’re on the fence about hiring a Ventura internet marketing company to help you, here’s a bit of background as to what you’re dealing with and why you need help.

Online competition

The internet has made it possible for companies to market to consumers online. But these days, it’s not enough to put up a site. With so many companies bringing their businesses online, you’ll need to stand out, Forbes says. A Ventura internet marketing company with years of experience in the field can help you with that.

Develop a strategy

A good marketing team will put together a strategy for you. That’s going to give your efforts a good foundation, so you can make the most out of your campaigns. Inter-related campaigns build up on the value of previous ones and create a stronger impact.

Fix your traffic

Online marketing campaigns can deliver better traffic to your pages. With better traffic come higher rates of conversions and rates. Online marketing experts get the job done by eliminating the visual clutter from your sites, making changes to your page navigation to ensure a smoother user experience, and improving loading speeds, just to name a few.

Optimize for mobile

When you hire the services of an internet marketing team, you have pros to help you optimize your pages for mobile. That’s a must for your business. Consider the high numbers of people who are using mobile devices to go online. If your pages aren’t mobile-friendly, then you’re cutting out prospective customers from your site. That’s not something you can afford to do, the Entrepreneur says. If you want better visibility for your brand and business, then start making your pages mobile-friendly. The sooner you do, the sooner you’ll see changes in your ROI.

Reach out to your market

One of the best things about online marketing is the cost-savings it brings to the table. You don’t need millions in advertising spend to promote products/services to your customers. SEO campaigns make that happen at remarkably low cost. If you’re a small business and you want to save on capital, then hire internet marketing services to get you the help you need at rates that are well within your budget.

These are just some of the things that an internet marketing firm can do for your business. Learn more when you reach out to an expert.

How to Evaluate a Web Design Company by Its Portfolio?

This entry was posted in Web Design Posts on by .

Bad design could be killing your business. If your website design is much too cluttered, confusing or simply wrong, then that’s not going to inspire confidence in prospective clients and partners. Hiring the services of a competent and reliable web design company in Ventura can change that.

One of the first steps you need to take is to take a look at the company’s portfolio or sample works, the CIO says. Here’s how to use what you find to help you arrive at a sound hiring decision.

Do you like what you see?

Appeal is a factor. If you don’t like the design, you won’t bother to go much further with the selection process. If you like it, though, determine what elements work for you. Do you admire the designer’s use of colors? Do you think the same style or vibe will work for your brand? Pinpointing the elements that you liked will help you figure out the kind of results you want from the designer.

How is the content presented?


When you evaluate a site, it’s important to consider how the content is presented, the Search Engine Journal says. The same idea applies when you look for a web design company in Ventura. If you’re checking out the company’s portfolio, be mindful of how the content is presented on the pages. Is the written content too thin to add any real value to the pages? Keep in mind that while visuals attract people, the right content can make them stay. If there’s a bit of a gap there, then talk to the firm about it. if they can’t deliver the quality of output you want, then rethink your hiring choices.

Is the tonal quality spot on?

 

The best designs are often tonally right. That means the design is reflective of your brand and business. Think of the Apple site. Without seeing any logo or branding, you’ll immediately associate the clean lines and spaces with the firm. That’s the same kind of tonal quality you’ll want for your pages. If the tone isn’t consistent with your branding and messaging, that’s going to create a disconnect, one that could confuse your audience and leave them thinking they’re better off going elsewhere.

Does it help with your goals?


Why do you want to hire a web design service? Do you want to upgrade your pages? Do you want to re-brand your business? Do you plan to launch a new line of products or services? Determine your goals and find a team that can come up with a design that’s going to support and move those goals forward.

A Guide to Choosing Affordable SEO Services

This entry was posted in Advertising, Marketing, SEO on by .

Search engine optimization can help you save on costs. But only if you do it right. That’s why hiring pros to help you is a must. If you’re looking for affordable SEO services, here’s a mini-guide to help you pick the right team to get your brand and business back on track.

Go with a responsive design

More and more people use tablets, smartphones, and other mobile devices for online shopping and transactions, Forbes says. That drives home an important point: given the size of this market, it’s something your business can’t ignore—not if you want to still find your organization afloat for many, many years. Look for a search engine optimization team to help you optimize your pages with a responsive design.

Research your options

Don’t hire the first agency you find. Research your options, the SmallBizDaily says. That should give you a short list of options. To winnow your choices down, pick a firm with a good reputation for delivering affordable SEO services. An excellent track record is also a good sign. If you’re afraid of hiring dodgy contractors—and who isn’t?—then consider the reputation and track record of the firm before you move forward with anything.

Read feedback

Seek out reviews and comments from other clients to get a sense of how the company works and the kind of output you can expect. Are the reviews generally positive? What kind of details stand out? Spending time poring over the comments can help you pinpoint signs or instances that tell you it’s smart to continue with the hiring process or it’s time to start looking elsewhere.

Ask about charges

Don’t be taken in by dodgy firms that use low charges to reel you and your business in. Ask about the charges. What services are included in the quote? What kind of services will incur you extra fees? Find out. Taking the time to sort through these details will prevent surprises when you receive your bill.

 

Beware of signs

Be on the lookout for any signs of trouble. If you think the offer is too good to be true, or if something seems off about the company, then give it a bit more thought. Take the time to check out the background of the firm. If there’s plenty of bad publicity or reviews about the firm, then spare yourself the stress and hassle. Check out your other hiring options.

Top Reasons to Hire a Digital Marketing Firm for Your Rehab Center

This entry was posted in Advertising, Content, Local, Marketing, SEO, Social on by .

 

With addiction and substance abuse on the rise, marketing your rehab center is a must for attracting more people who need the professional help your business provides. While traditional forms of marketing may still work, digital marketing is more important than ever. Here are the top reasons to work with a digital marketing firm for your treatment center marketing.

  1. You may not have the necessary resources.

Effective digital marketing these days requires full-time attention and special skill. Professional agencies who have experience working in the addiction and treatment center space know how to attract the specific clients you serve.

  1. Effective website design that converts leads.

A professional firm will understand how to design a user-friendly website that is focused on providing valuable information and converting leads into clients. A firm will understand how to optimize your site for proper online treatment center marketing.

  1. Traditional marketing is often much more expensive.

Buying advertising space in print, radio, TV or billboards can be incredibly expensive.

  1. Provide valuable content that generates ongoing traffic.

A treatment center marketing firm will know how to create online content that serves and attracts the specific type of client your center works with. The goal: generate ongoing traffic to your website.

  1. Being listed on Google Maps.

This can be one of the most viable forms of online marketing for a physical treatment center location. You certainly want to make it easy for people to find your center when using Google Maps.

  1. Proper search engine optimization.

Like with any industry, creating great SEO content is crucial for your online presence. A firm will help you develop a customized treatment center marketing strategy.

  1. Set yourself apart with professional email marketing.

Email is still one of the most effective ways to provide valuable information to convert leads, answer people’s questions, and communicate how you are able to help their addiction situation.

  1. Pay-Per-Click (PPC) advertising can be confusing.

While it can be incredibly effective in generating specific leads, PPC marketing involves a lot of intricacies and knowledge that a digital marketing firm will understand. They can develop a plan to help meet your specific needs.

9. Understanding social media.

Not all social media platforms are the same. Some are a better fit than others for marketing your treatment center. A firm will understand how to best utilize different social platforms based on your goals.

The need to choose affordable SEO packages

This entry was posted in Advertising, Content, Marketing, SEO on by .

If you’re trying to attract more specific customers for your business, implementing a professional and quality search engine optimization strategy is crucial in today’s world. There are many different benefits that can create ongoing exposure for your products or services. But searching for professional SEO services today isn’t always easy. It can get very expensive but if you have a small or starting business there are plenty of affordable SEO packages available. Here are a few reasons why you should choose one that’s right for your business.

Attract a specific target audience.

This might be the biggest and most profitable benefit of implementing SEO for your business. You don’t necessarily want just anyone coming to your website. Do you want those visitors to be highly targeted to your specific business market? Even the most affordable SEO packages should include this service and focus. Much of the website content is written in a way to attract your market based on what they are already searching for online.

Save a lot of time.

Not having to worry about implementing a customized SEO plan can save your business a lot of valuable time. It can also be highly cost-effective because the goal of affordable SEO packages is to bring your business a flow of on-going leads and paying customers. A professional SEO company can customize a strategy for your business that includes specific goals, implementation, and overall results. This can take a lot of manpower and hours to do yourself.

Ability to track results.

Using professional SEO for your online strategy lets you track and examine results. This can include the number of visits to your website, where visitors are coming from, what parts of your site they are spending time on, and more statistics about your site visitors. This can also result in a lot of valuable information about your target market and how they behave. Some of the traffic information will be more relevant to your business and goals.

More exposure for your business.

Having your website pull up in relevant search engine queries can be a great way to legitimize your business and build your overall brand. Credible websites and other SEO friendly content is usually seen as legitimate and trustworthy. It lets your potential customers know that you are serious about your business and that you are an expert in your field.

 

4 TIPS TO CHOOSE AFFORDABLE SEO SERVICES

This entry was posted in Advertising, SEO on by .

 

While having a strong online presence is critical for just about any business today, it can be difficult to figure out where to put your focus, not to mention your time and financial investment. Search engines are still one of the top resources for gaining online traffic. If you’re not sure where to begin there are plenty of affordable SEO services available. Just about any service can be customized to meet your needs and goals. Here are four key tips for choosing the right service for you.

  1. Research companies that offer several options.

Most professional SEO services will offer different package options that come with different levels of service. The important thing is to find one that makes sense for you and your business. It’s always a good idea to start with something smaller and work your way up. If this is your first time shopping around for affordable SEO packages, then be sure to read about the details of the services offered.

  1. Find a company willing to customize to your business.

Don’t be shy about asking for details on how the SEO company can customize services to your goals for your business. They should take the time to understand the specific customers or clients you’re trying to attract for your business. They should also ask questions about your overall goals. Any reputable company will be able to explain to you how their ideas will help you reach your goals.

  1. Find the best affordable SEO package to generate ongoing traffic.

This might be the best benefit for working with a professional SEO company. They will know the current online strategies and practices that bass generate continual leads and potential customers to your website. This can create a long-term passive business, and effective SEO strategy will not only help generate traffic to your site but also attract a specific target market that is much more likely to become a client or customer. This increases efficiency and helps you identify your potential customers.

  1. Research results and testimonials.

Any experienced SEO Company will have plenty of reviews, results and client testimonials to read or watch. Pay attention to the ones that talk about results and return on their investment. One of the best things about finding an affordable SEO service is being able to convert your investment into ongoing profits for your business.